Global megatrends
Actively invest in long-term structural growth themes driving tomorrow‘s market performance
The opportunity
Powerful global megatrends are not just simply redefining our world, they are revolutionising industries and opening new frontiers for decades to come. Their impact can be felt across societies and economies as we face unprecedented challenges and rapid transformations. At BNP Paribas Asset Management, we have identified four key structural trends – innovation, demographics, geopolitics and the environment – that we believe will define the world of today and tomorrow.
As these forces accelerate, they give rise to exciting investment themes and opportunities that cut across traditional sectors, borders, and market sizes. Specifically, we have identified seven investible multi-decade themes which we believe could generate long-term value for investors: clean energy, natural capital, social equity, digital transformation, healthcare innovation, consumer, and sovereignty and security. If we consider opportunities within energy transition, for example, capital investments in the three core energy themes required to reach Net Zero 2035-2050 are estimated to be US$132 trillion.¹
Strategy highlights
Leverage our deep expertise in thematics and global equities
The strategy draws on the collective expertise of our award-winning Global Equity team with over 20 years’ average industry experience² and the deep specialised thematic knowledge of BNP Paribas Asset Management’s Fundamental Active Equity (FAE) investment group.
Detect attractive opportunities across multi-decade themes
Taking a dynamic thematic allocation approach, we look beyond regions, sectors and styles in our aim to defined key investible themes within each trend and to detect current and future champions. Supported by top-down research, the team dynamically allocates to these arising opportunities within each of the seven themes, employing a differentiated behavioural approach to active stock selection, to achieve a well-balanced portfolio.
Diversify with no significant bias
In the absence of any significant investment bias, the team’s unconstrained approach is rooted in behavioural finance to inform our understanding of market inefficiencies and how to take advantage of them. We believe it is quality companies with improving business momentum and valuation support that tend to outperform. ESG factors are integrated at every step of the process.³
Team and expertise
Our global megatrends strategy is actively managed by Nadia Grant, who serves as a key member and head of BNP Paribas Asset Management’s Global Equity team. Based in London, Nadia has more than 25 years’ investment experience⁴ and is supported by senior portfolio manager Brigitta Hobster. With locations in Paris and London, the highly experienced Global Equity team includes portfolio managers, research analysts, and investment specialists with extensive track records and deep industry knowledge.
Capitalising on the expertise of a large global organisation, Nadia and the Global Equity team are closely supported by BNP Paribas Asset Management’s 80-member strong Fundamental Active Equities (FAE) investment group⁵, as well as dedicated Sustainability Centre, Quantitative Research Group, and Macro Research team. In addition, they benefit from access to our global technology research resources, global trading and risk management platform.
Investment Risks
Investments are subject to market fluctuations and other risks inherent to investing in securities. The value of investments and the income they generate may rise or fall and it is possible that investors may not recover their initial investment. The strategy may be exposed to specific risks, including Emerging Markets Risk, Extra-Financial Criteria Investment Risk, and Equity Risk.
The strategy may also be exposed to specific risks related to investments in Mainland China, including Changes in PRC taxation risk and Risks related to Stock Connect. For a complete description and definition of the strategy’s generic and specific risks, please refer to the Prospectus and KID.
[1]The World Energy Outlook 2023, International Energy Agency (IAE), 24 October 2023
[2,4,5] BNP Paribas Asset Management, as of 31 March 2026
[3] ESG: Environmental, Social, and Governance. ESG assessments are based on BNP Paribas Asset Management’s proprietary methodology, which integrates all three aspects of E, S and G.
Important information
Marketing communication. For professional investors only.
Past performance or achievement is not indicative of current or future performance. Performance is calculated net of fees unless otherwise stated.
Any views expressed here are those of the author as of the date of publication, based on available information, and subject to change without notice. This material does not constitute investment advice.
Investments are subject to market fluctuations and the risks inherent in investments in securities. The value of investments and the income they generate may go down as well as up and it is possible that investors will not recover their initial investment. There is no guarantee that the performance objective will be achieved.
Equity strategies may be exposed to other risks defined below:
MARKET RISK: This is a general risk that affects all investments. Price for financial instruments are mainly determined by the financial markets and by the economic development of the issuers, who are themselves affected by the overall situation of the global economy and by the economic and political conditions prevailing in each relevant country
EQUITY RISK: The risks associated with investments in equity (and similar instruments) include significant fluctuations in prices, negative information about the issuer or market and the subordination of a company’s shares to its bonds. Moreover, these fluctuations are often amplified in the short term. the risk that one or more companies suffer a downturn or fail to grow can have a negative impact on the performance of the overall portfolio at a given time. There is no guarantee that investors will see an appreciation in value. The value of investments and the income they generate may go down as well as up and it is possible that investors will not recover their initial investment.
INTEREST RATE RISK: The value of an investment may be affected by interest rate fluctuations. Interest rates may be influenced by several elements or events, such as monetary policy, the discount rate, inflation, etc.
CREDIT RISK: This is the risk that may derive from the rating downgrade of a bond issuer to which the strategies are exposed, which may therefore cause the value of the investments to go down. Strategies investing in high-yield bonds present a higher than average risk due to the greater fluctuation of their currency or the quality of the issuer.
LIQUIDITY RISK: This risk arises from the difficulty of selling an asset at a fair market price and at a desired time due to a lack of buyers.
COUNTERPARTY RISK: This risk is associated with the ability of a counterparty in a financial transaction to fulfil its commitments like payment, delivery and reimbursement.
OPERATIONAL AND CUSTODY RISK: Some markets are less regulated than most of the international markets; hence, the services related to custody and liquidation for the strategy in such markets could be more risky.
DERIVATIVES RISK: When investing in over-the-counter or listed derivatives, the fund aims to hedge and/or to leverage the yield of its position. The attention of the investor is drawn to the fact that leverage increases the volatility of the strategy.
CAPITAL RISK: The investments in the funds are subject to market fluctuations and the risks inherent in investments in securities. The value of investments and the income they generate may go down as well as up and it is possible that investors will not recover their initial outlay, the funds described being at risk of capital loss.
ENVIRONMENTAL, SOCIAL AND GOVERNANCE (ESG) INVESTMENT RISK: The lack of common or harmonized definitions and labels integrating ESG and sustainability criteria at EU level may result in different approaches by managers when setting ESG objectives. This also means that it may be difficult to compare strategies integrating ESG and sustainability criteria to the extent that the selection and weightings applied to select investments may be based on metrics that may share the same name but have different underlying meanings. In evaluating a security based on the ESG and sustainability criteria, the Investment Manager may also use data sources provided by external ESG research providers. Given the evolving nature of ESG, these data sources may for the time being be incomplete, inaccurate or unavailable. Applying responsible business conduct standards in the investment process may lead to the exclusion of securities of certain issuers. Consequently, the strategy’s performance may at times be better or worse than the performance of relatable funds that do not apply such standards.
This is not an exhaustive list of risks. For a full description of risks associated with each fund, please consult a client relationship manager or the global BNP Paribas Asset Management website: www.bnpparibas-am.com.